Work Backward to Drive Innovation Forward

Here’s how Amazon defines the ideal customer experience and then works backward to create it. Everyone wants to uncover the secret to the perfect business model that will unlock their true potential. The best business strategies focus on meeting and exceeding customer needs and expectations. This means envisioning customer problems as well as ideal solutions…

Organize innovation to fit your strategy & culture.

Companies don’t fail at innovation due to lack of ideas. They often don’t create the right innovation structure to implement their opportunities. Most organizations struggle with innovation. That’s because they try to apply processes and structures that don’t fit their business strategies and cultures. They partner with Silicon Valley startups who have breakthrough technology when…

Innovation Teams in a Virtual World

Innovation is an art and science. Here’s how to help your team generate and prioritize the best ideas and opportunities in today’s virtual world. Over the past 25 years, I have run hundreds of innovation sessions for high performing teams. My programs are often part of larger strategy and innovation initiatives. But they’re all focused…

Push Thinking & Get Innovation Using this Little-Known Children’s Game

Fifty years ago, a little-known children’s book introduced the “SCAMPER” model as way to help teachers foster creativity in their classrooms. It’s an amazingly simple tool, and unbelievably powerful for pushing thinking beyond “business as usual” to help teams innovate. SCAMPER is an acronym for Substitute, Combine, Adapt, Modify, Put to another use, Eliminate, and Reverse. Each letter prompts…

Small Experiments for Big Ideas

As the co-founder of LinkedIn, Reid Hoffman once said that trying to innovate and scale a business quickly requires you to “throw yourself off a cliff and assemble your airplane on the way down.” Sounds risky. It doesn’t have to be. For most new upstarts — be it a startup or corporate venture — finding…

Virtual Innovation Sessions in 5 Simple Steps

Innovation is an art and science. Here’s the secret to identifying & prioritizing ideas in a virtual world. Over the past 25 years, I have run hundreds of innovation sessions with companies like NBCUniversal, Visa, Colgate, Kimberly-Clark, Red Bull, and dozens of others. My sessions are often part of larger strategy and growth initiatives. But…