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Drive growth with new products & services
When it comes to breakthroughs, even the most innovative companies face significant challenges. From wrestling with the “fuzzy front end” of the innovation process, to identifying and prioritizing opportunities, to moving concepts through the pipeline, there’s no magic formula for success.
Most companies recognize that new products and services are the lifeblood of the future – and that it is imperative to maintain an abundant pipeline of product and service concepts that range from line extensions to breakthroughs. The challenge is a formidable one: extend existing products to maximize their contribution throughout their lifecycle while concurrently introducing compelling new offerings that may potentially cannibalize the existing portfolio or create new categories of growth.



InnovationPoint’s approach to new product, service and category innovation takes the visionary high ground, seeking to conceptualize, develop, test and introduce breakthrough opportunities that inspire consumers/customers and, in some cases, spur disruptive innovation.
A deep understanding of the drivers, trends, dislocations, opportunities and enablers of an industry to establish a participation strategy that creates a leadership position in the marketplace.
A non-traditional approach to consumer/customer research that seeks understanding at a level well beyond what is articulated, and then interprets these inputs and translates them into truly inspired opportunities.
An approach for engaging both the leadership team and the broader organization around a shared path for growth. This alignment enables buy-in, accelerates decision-making and ensures rapid implementation.
By tapping into the power of foresight and insight, we help you step back and understand the broad opportunity space, so we can innovate from a new vantage point. Unlike many consulting firms that jump hastily to “concept-level ideation”, we then work with you to define your most promising “growth platforms”. Inspired by customer surprises and emerging trends, these growth platforms represent powerful ideation “springboards” that lead to the creation of multiple, product, service and solution concepts.

Soren understood our audience and he made the topic of disruptive innovation accessible and inspirational. People are still buzzing about his presentation.

Soren’s talk inspired our organization while providing both strategic and practical approaches for driving breakthroughs in the business and for our leadership.
Soren’s new spin on the popular topic of innovation kept the entire audience on the edge of their seats. His talk was amazing.

Soren’s engaging keynote jump started our event and got the entire audience thinking about how we can transform the healthcare landscape. He tailored his message to our company, worked collaboratively, and delivered both strategic insights and practical ideas that we can use moving forward.

Working with Dr. Kaplan has taken our thinking on leadership to the next level, leapfrogging from one stimulating thought to the next. Dr. Kaplan offers what every organization needs to take innovation and performance to the next level, especially with the ever changing business environment and challenges we all face every day.

Soren reveals strategies for engaging people in the type of experiential learning that challenges assumptions and leads to breakthroughs.

Soren outlines exactly the right principles for creating an organizational mindset that challenges orthodoxies, and seeks out and learns from surprises.

Soren delivers new principles and tools that anyone can apply to their business. He provides the new guide for entrepreneurs and leaders in today’s environment.

Soren shows that leaders who look inward to challenge the status quo will be on track to truly change the game.

Soren’s insights are both powerful and deeply meaningful. His unique ability to distill complex ideas into simple innovation frameworks and guidelines is inspiring to any organization.
Soren helped our leadership team assess, design, and build an action plan for further embedding innovation into our culture.

Soren nails down the often hidden success factors that lead to real, sustainable innovation.

Culture is the key to innovation, and Soren helps leaders assess, frame, and create a sustainable environment for both innovation and growth.

Soren reveals how to create a culture of empowerment and innovation that enables true sustainable growth and engagement.
Soren artfully blends concrete research with compelling storytelling to clearly show what leads to higher performance as a leader and for your organization.
Soren helps leaders unlock their hidden strengths and those of their teams to drive transformative outcomes.

Soren knows what it takes to be successful in our rapid paced and constantly changing environment and redefines what all leaders and organizations need to build as competencies for the future.

Soren uses powerful storytelling to take us on a journey to deeply understand our experiences and teach us how to maximize the impact they have on our leadership and business success.

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